This exercise was done in a group with three other colleagues as part of a semester project. I acted as the technical lead and collaborated with a UI/UX designer, a 3D modeler, and a copywriter.
Since this project was to fulfill the requirements of a Digital Media Masters degree, we felt it necessary to include a digital component. Furthermore, a simple website felt insufficient, and as we had the resource of a 3D modeler, we planned for an augmented reality experience.
Nobody in the group had any experience creating AR, so I became accountable for creating it. I used Unity with Vuforia to execute this.
Implementing customizations to the AR experiences would require the modification of the C# codebase. This would be my first experience coding anything with language.